Nike gears up for summer with a campaign involving reinterpreted Engineered Mesh Air Max styles as part of its limited-edition Sunset pack. To add to the excitement and set fans on a literal run for their dollars, Nike will be introducing them as part of an event. Taking place in San Francisco, the “Air Max Hunt” will begin on Thursday morning, May 23, opening up opportunities for determined participants to go home with limited-edition packs later in the evening. Guiding the contestants will be San Francisco 49ers quarterback Colin Kaepernick, who will release five clues revealing key locations in San Francisco on both Twitter and Instagram.
@KAEPERNICK @NIKESF #AIRMAX #COUNTS